For over seven years, Sally Smith has written for and edited nationally-distributed magazines. As editor-in-chief of BBW Magazine and, later, CarbLite Magazine, she has had extensive experience crafting articles that are informative yet engaging. She has never encountered a deadline she couldn't meet and prides herself on her ability to tweak articles that others have written in a way that makes their authors shine.

Prior to entering the publishing world, Smith spent eleven years as the executive director of a non-profit organization. As the organization's spokesperson, she gave over 2,000 interviews, honing her media relations skills on shows ranging from those of morning shock jocks to Larry King Live. Today, she assists individuals and groups who wish to pinpoint their message and effectively present it to the media.